The guide under night lives Infrarouge: Sleeping sucks
The French edition declares a night life of Paris Infrarouge what to sleep is a sediment. Super-agency Publicis Conseil and illustrator Craoman have presented campaign under slogan Sleeping sucks, representing night nightmares of people which sleep — and could have fun.
Ad Campaign: Sleeping sucks Client: 'Infrarouge' night out guide Agency: Publicis Conseil Executive Creative Director: Olivier Altmann Art Director: Olivier Dermaux Copywriter: Mathieu Vinciguerra Illustrator: Craoman
